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Funding daily: One social API to rule them all
At VentureBeat, we come across a lot of funding news every day. In order to bring you the most information possible, we’re rounding up the quick-and-dirty details about the funding deals of the day and...
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5 reasons why the new Twitter Ads API is great for social media marketers
Balachandar Ganesh oversees research operations at Credii. Twitter’s recent announcement of an Ads API hardly comes as a surprise. The rumour mills have been predicting this for nearly two years now,...
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World first: App Annie gives developers — and advertisers — one dashboard for...
WikipediaImagine one dashboard that tells you exactly how well your app is monetizing, from paid downloads to ad revenue. And one dashboard that tells you how all your mobile marketing campaigns are...
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Pixalate wants to protect Web and mobile advertisers from fraud (exclusive)
Gunnar Pippel/ShutterstockInternet ad revenue recently hit a historic high, surging to $20.1 billion in the first half of 2013, but many of these dollars could be wasted due to fraud. Real-time ad...
View Article5 reasons why the new Twitter Ads API is great for social media marketers
GUEST: Balachandar Ganesh oversees research operations at Credii. Twitter’s recent announcement of an Ads API hardly comes as a surprise. The rumour mills have been predicting this for nearly two years...
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CMOs: Which analytics produce the most actionable insights? (VB Live)
VB LIVE: So you know when your customer sneezes. But going from just watching to “gesundheit!” is a whole new level of data mastery. Join top data-driven CMOs to learn how turn a raw data stream into...
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Stay on the offensive with real-time analytics (VB Live)
VB LIVE: Don’t just stay on top of real-time data — use it to stay two steps ahead. But if you can’t separate the wheat from the chaff, you won’t just make bad decisions, you’ll look bad, too. Join...
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How real-time data helps Feeding America fill the meal gap for 49 million (VB...
VB LIVE: Real-time data visualizations powered by Tableau are impacting social change in the U.S. and around the world. 46 million people face hunger in the U.S. today — including nearly 13 million...
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CMOs under pressure: How real-time analytics demonstrates bottom-line results...
VB LIVE: Data-driven digital marketers can’t just stay on top of real-time data — they need to start thinking two steps ahead, with pressure from their CEOs and board to show bottom line results. Join...
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